Mitesh Maheshwari, the driving force behind Scintilla by Sejals, brings over 15 years of expertise in the food and beverage industry. His journey began with a spark of passion and a vision to create something extraordinary — leading to the launch of Sejal Cakes and Bakes, a brand that quickly carved a name for itself in Jaipur’s culinary landscape.

An innovator at heart, Mitesh was the first to introduce photo cakes in Jaipur, a trend that transformed the bakery scene in the city. Under his leadership, Sejal Cakes and Bakes became synonymous with quality, creativity, and customer delight — specialising in a wide range of baked treats that won hearts across generations.

With Scintilla by Sejals, Mitesh takes his legacy forward, blending tradition with modern flair. His commitment to excellence, eye for detail, and passion for creating memorable experiences continue to shape everything the brand stands for today.